We have all seen those funny commercials, billboards and magazine ads that feature the spotted cow holding a sign saying ‘Eat Mor Chikin.’ It is a humorous advertising campaign that has stretched across the nation, and familiarized most Americans with the restaurant known as Chick fil A. Chick fil A, the home of the original chicken sandwich, is a popular fast food franchise with an emphasis on tasty chicken and quality service that has venues nearly everywhere. And now, they’re coming to Branson – be on the lookout for the cows telling Ozarks residents to Eat Mor Chikin!
Chick fil A came to life in 1946, when a gentleman by the name of Truett Cathy opened his first restaurant in Hapeville, Georgia. After creating a widely popular boneless breast of chicken sandwich, Mr. Cathy founded Chick fil A Inc. in the early 1960s. These chickin’ fixin’ restaurants made their debut in shopping malls dotted around the South, with the first one opening in a mall in Atlanta, Georgia, in 1967. Chick fil A literally skyrocketed in its popularity, and today, they are the largest quick service restaurant chain in the United States. In 2013, annual sales at Chick fil A were over 5 billion dollars. Even with all the growth and popularity of this restaurant chain, Chick fil A is still privately held and family owned.
Chick fil A has hundreds of locations, in shopping malls, as stand-alone restaurants, with drive-thru only outlets, or sometimes both! Chick fil A also makes it a point to give back to the communities they are located in – they do this through youth and education programs, local giving, community involvement, and leadership and family enrichment programs. With such an emphasis on community, it is no wonder that the home of the original chicken sandwich was offered a home in Branson!
The Branson Chick fil A will be located just east of the Highway 65/76 interchange between Casey’s and McDonalds. Local city officials hope to see this restaurant expand its reach into the Ozarks region, now that Branson has opened its doors to Eat Mor Chikin.
